Monday 12 November 2018

Results Analysis Task 8

Question Answers Bar Chart Analysis


For question one, I proposed the question of whether people preferred to purchase physical or digital copies of magazines. After asking ten people to answer my questions and plotting the results into bar charts, it became clear that, out of the ten people I asked, seven preferred to purchase physical copies, with the remaining three preferring to purchase digital copies. From this I have learnt that I should prioritise advertising and enticing people into my magazine with a bright, bold and eye catching front cover in order for the physical copies of magazine to be seen and sell well. 

For question two, I stated two price brackets as choosable options, these were £1.99 - £2.99 and £3.99 - £4.99. This would decide the price of my magazine. After plotting the results into a bar chart, the overall winner was clear, as the bracket of £1.99 - £2.99 won with seven votes, while the bracket of £3.99 - £4.99 received three votes. From this, I have learnt that the price of my magazine will be between £2.99, after researching popular film magazine prices. This will make my magazine more likely to sell as the people who will be buying it will receive more for less, and will encourage repeat purchases of new issues. 

For question three, I gave the six genres of film, which are action, comedy, horror, musical, drama and epic/ history, and proposed the question of which single genre is preferred.  Out of the ten people who answered, five people chose action, three chose horror, two chose comedy and drama, musical and epic/ history all shared the remainder of no votes. From this I have learnt to prioritise my article on action films in my film magazine, in order to satisfy the majority vote. 

For question four, I asked if people preferred in depth or brief statistical information that would be used in articles and reviews, such as box office ratings. The answers showed that nine people preferred brief statistics over the single vote for in depth statistics. From this I have learnt to only use statistics in my article in brief, in order to satisfy the majority vote. 

For question five, I asked if people wanted in depth or brief reviews of films, such as new releases. Six people said they preferred in depth reviews, while the remaining four preferred brief reviews. From this I have learnt that my magazine should feature in depth reviews, but possibly be brief in some areas, in order to satisfy the majority vote and the overall vote.

For question six, I asked if people wanted ratings from other film companies to add some explanation/ insights to certain points. I gave them a "Yes" and "No" options to chose from. Seven out of the ten people who answered chose "No" while only three chose "Yes". From this I have learnt not to include ratings from other film companies, in order to satisfy the majority vote and ,make my magazine more mentally appealing, but having less numerical values within the text.

  For question seven, I asked if people wanted gadgets/ items or exclusive experiences as rewards in weekly competitions. The overall vote concluded favouring gadgets/ items, with seven votes to three for exclusive experiences. From this I have learnt to entice people into my magazine by promoting a competition to win gadgets on my magazine front cover, in order to make more people want to buy and read the magazine in order to find out how to enter.

For question eight, I asked if people wanted interviews within the magazine to follow a certain theme or just be general. The overall analysis of the answers showed that people wanted themed interviews, with a winning tally of six to four. From this I have learnt that my magazine article/ interview should follow a certain themed based on the person being interviewed, in order to make my magazine more enticing to buy, as certain themes bring exclusivity and worth to reading the interview.

For question nine, I asked about the time scale between issues of my magazine, in which I presented weekly, every two weeks and monthly as the three answers to choose from. When analysing the results and putting them into a bar chart, the weekly option won with seven votes to three for every two weeks, and none for monthly. This shows I must present my magazine as a weekly and up to date issue in order to make it more enticing to buy.

For question ten, I proposed the question of the preference for interviews, specifically who I interview. I presented actors and actors and directors/ producers as the two options. The overall tally of answers showed people preferred interviews solely with actors, without the intertwining of directors and producers. From this I have learnt to only interview actors, and only promote interviews with actors on the front cover of my film magazine, in order to target the fan base of the actor in question and bring more people into buying my magazine. 

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